Quick Take
- Pronto added $20 Mn (Rs 168 Cr) from Lachy Groom, extending its Series B total to $45 Mn (Rs 378 Cr).
- The extension doubles Pronto’s valuation to $200 Mn (Rs 1,680 Cr) within one month of the first close.
- Fresh capital will deepen city coverage and grow Pronto’s 6,500-strong professional workforce supply.
Pronto Extends Series B with a fresh $20 Mn (Rs 168 Cr) from solo investor Lachy Groom, bringing the round’s total to $45 Mn (Rs 378 Cr) and doubling the Bengaluru-based startup’s valuation to $200 Mn (Rs 1,680 Cr) — all within roughly one month of closing the first tranche.
The extension follows Pronto‘s $25 Mn Series B first close in March 2026, led by Epiq Capital at a $100 Mn valuation, with participation from General Catalyst, Bain Capital Ventures, and Glade Brook Capital. Total funding raised by the year-old startup now stands at approximately $60 Mn (Rs 504 Cr). Groom — co-founder of AI robotics company Physical Intelligence and an early backer of Zepto — made the investment decision 20 minutes into his first meeting with founder Anjali Sardana, arranged through Paul Hudson of Glade Brook Capital during Sardana’s San Francisco trip in February.
StartupFeed Insight
Pronto’s 16x valuation jump in under a year masks the harder story: demand is growing at roughly 20% week-over-week, but supply — trained, background-verified professionals — is still the binding constraint. The 65% utilization rate is solid, but onboarding capacity is the bottleneck. Founders and labor-tech investors should watch whether Pronto can replicate Gurugram’s contribution-margin-positive unit economics across its 150-plus micromarkets over the next two quarters. Lachy Groom’s framing — “world’s largest labour organisation platform” — positions Pronto as workforce infrastructure, not a convenience app. If the startup hits its 70,000 daily bookings target by June 2026, a Series C at a $400–500 Mn valuation within the next 12 months looks probable. — StartupFeed Desk
Pronto Extends Series B: Deal Breakdown
| Metric | Detail | Notes |
|---|---|---|
| Extension Raise | $20 Mn (Rs 168 Cr) | Lead investor: Lachy Groom (solo) |
| Total Series B Size | $45 Mn (Rs 378 Cr) | First tranche: $25 Mn (March 2026) |
| Round Type | Series B Extension | First tranche led by Epiq Capital |
| Valuation (New) | $200 Mn (Rs 1,680 Cr) | Double the March 2026 close of $100 Mn |
| Previous Round | $25 Mn Series B, March 2026 | Valuation at that close: $100 Mn |
| Cumulative Raised | ~$60 Mn (Rs 504 Cr) | Across 4 rounds since May 2025 |
| All Investors | General Catalyst, Bain Capital Ventures, Glade Brook Capital, Epiq Capital, Lachy Groom | — |
| Announcement Date | May 7, 2026 | — |
The valuation velocity is worth pausing on. Pronto emerged from stealth in May 2025 at a $12.5 Mn valuation. It reached $200 Mn in under 12 months — a 16x jump. The jump from $100 Mn to $200 Mn in a single month, driven by a 44% increase in daily bookings since the first close, indicates the growth trajectory rather than merely investor enthusiasm moved the number.
About Pronto
Pronto is a Bengaluru-based instant household services platform founded in 2025 by Anjali Sardana. The startup connects urban households with trained and background-verified professionals — 99% of whom are women — for daily tasks including home cleaning, laundry, utensil washing, meal preparation, car washing, and gardening. Pronto operates in 10 cities across more than 150 micromarkets, processing 26,000 daily bookings through a network of 6,500 active service professionals. Workers complete roughly 20 shifts a month and earn a median of Rs 23,000–25,000 monthly. Key investors include General Catalyst, Bain Capital Ventures, Glade Brook Capital, Epiq Capital, and Lachy Groom.
Why Did Lachy Groom Write a $20 Mn Cheque for Pronto?
Groom is one of Silicon Valley’s most closely watched solo investors. He backed Stripe’s early growth and was an early investor in Zepto. His investment thesis is heavily founder-driven: he has said the founder accounts for 95% of his conviction. Pronto’s Anjali Sardana — a 24-year-old Georgetown University graduate who previously worked at Bain Capital and venture firm 8VC — impressed him enough to commit $20 Mn within weeks of their first meeting.
“The work underneath that is genuinely hard, and most attempts in adjacent categories have struggled with the operational discipline. Anjali and her team were operating at a level I haven’t seen elsewhere in this space.” — Lachy Groom, Investor
For Sardana, the deal represents more than capital. Groom’s network — spanning quick commerce, AI, and consumer infrastructure — adds strategic depth to a category that will need a long, patient build. Sardana’s stated long-term vision: to make Pronto the world’s largest labour organisation platform, starting with India’s vast informal domestic workforce.
“Organizing informal labor is going to be one of the defining shifts of the next decade in services. It is also one of the harder problems in the consumer economy.” — Anjali Sardana, Founder and CEO, Pronto
How Does Pronto Compare to Snabbit and Urban Company?
Pronto entered the instant home services category as a clear third, but it is growing faster than either of its two larger rivals. Bank of America estimates Snabbit and Urban Company’s InstaHelp each hold roughly 40% of the current organized market, with Pronto at around 20%. However, Pronto’s daily bookings grew from roughly 1,000 in mid-2025 to 26,000 today — a 26x increase. Bank of America projects the instant home services market in India could reach $15–18 Bn by end of the decade. RedSeer estimates the organized segment specifically could hit Rs 8,500–8,800 Cr by FY30, growing at 18–22% CAGR.
| Company | Stage | Valuation | Scale | Market Share (BofA est.) |
|---|---|---|---|---|
| Pronto | Series B | $200 Mn (Rs 1,680 Cr) | 26,000 daily bookings, 6,500 Pros | ~20% |
| Snabbit | Series D | $400 Mn (Rs 3,360 Cr) | ~830,000 orders/month | ~40% |
| Urban Company (InstaHelp) | Listed | Public market | 50,000 daily bookings | ~40% |
Pronto is differentiated by its pure “instant” fulfillment model — near-real-time booking of daily domestic help, not appointment-based cleaning or repair slots. Its top 10% of users place nine or more orders per month, and those users account for 40% of all bookings, suggesting repeat-habit formation that rivals will find hard to dislodge.
What’s Next
Sardana has set a 70,000 daily bookings target for June 2026, up from 26,000 today — a nearly 3x jump in roughly six weeks. Supply expansion is the immediate priority: 60% of new professional sign-ups currently come via referrals, and the company plans to lean into that channel. New service verticals — home-cook pilots in Bengaluru and car washing in Gurugram and Mumbai — will test whether frequency can extend beyond cleaning. Watch for a Series C announcement within 12 months if the June bookings target is met. Will Pronto cross Snabbit’s daily booking count before the end of FY26?
Frequently Asked Questions
How much has Pronto raised in its Series B and who are the investors?
Pronto Extends Series B to $45 Mn (Rs 378 Cr) after Lachy Groom invested $20 Mn (Rs 168 Cr) as an extension. The initial $25 Mn tranche closed in March 2026 at a $100 Mn valuation, led by Epiq Capital with General Catalyst, Bain Capital Ventures, and Glade Brook Capital. Total funding across all rounds is approximately $60 Mn (Rs 504 Cr).
What does Pronto do and who founded it?
Pronto is an instant household services platform founded in 2025 by Anjali Sardana, a 24-year-old Georgetown University graduate who previously worked at Bain Capital and venture firm 8VC. The Bengaluru-based startup connects urban households with trained, background-verified professionals for cleaning, laundry, utensil washing, meal preparation, car washing, and gardening across 10 cities and 150-plus micromarkets.
What is Pronto’s current valuation and how fast has it grown?
Pronto’s valuation reached $200 Mn (Rs 1,680 Cr) after the Series B extension — doubling in roughly one month from its $100 Mn valuation in March 2026, and 16x higher than the $12.5 Mn level when it emerged from stealth in May 2025. The startup processed 26,000 daily bookings as of May 2026, up from roughly 1,000 a year earlier.
Written by StartupFeed Desk. Published: May 8, 2026. Updated: May 8, 2026. Have a tip? Write to us at editorial@startupfeed.in.
