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Coca-Cola India Slim Can: The Premium Bet on Gen Z
Quick Take Coca-Cola India slim can push is about behavioural branding, not just lighter packaging. Slim cans look premium, feel "healthier", and fit cafes, multiplexes, and quick commerce orders. India is now one of Coca-Cola's top three growth markets after the US and China. The Coca-Cola India slim can looks like a small packaging tweak.…
