Published: October 13, 2026
StartupFeed Quick Take
- The Clueso Series A round is $10 Mn, led by Bengaluru-based Dharana Capital, taking total funding to $12 Mn.
- More than 80% of the new money came from existing backers, including Y Combinator and f7 Ventures.
- Over 1,000 companies use Clueso, among them Atlassian and Zendesk, which report 5x productivity gains and 80% lower video costs.
Clueso, an AI video startup run from Bengaluru and San Francisco, has raised a $10 Mn Series A led by Dharana Capital.
The round is Clueso’s first since a $1.4 Mn seed in April 2024. It lifts total funding to $12 Mn. More than 80% of the new money came from existing backers.
In its Series A announcement, Clueso said more than 1,000 companies now use its platform, including Atlassian, Zendesk, Gainsight, Seismic and Ironclad. Those teams report over 5x productivity gains and an 80% cut in video production costs.
The company sells software that turns a recording, document or idea into a finished business video.
Akash Anand, Clueso’s co-founder and chief executive, said the product began narrowly before it widened across the business.
“We originally started by helping customer-facing teams create product tutorials faster.”
Akash Anand, co-founder and chief executive, Clueso. From the company’s Series A announcement, October 13, 2026.
The team saw the same bottleneck in marketing, sales, training and internal documentation, and built Clueso into a tool any team could use.
Who Is Backing the Clueso Series A
Dharana Capital led the $10 Mn round, which Clueso announced on October 13. Two new investors joined, Founders Future and Neotribe Ventures. Y Combinator and f7 Ventures, both earlier backers, took part again.
Dharana Capital is an India-focused firm that backs technology and consumer companies, and works from Bengaluru and Dubai. It closed a $250 Mn second fund in January 2026, lifting its assets to about $450 Mn.
Its portfolio includes Urban Company, Petpooja and LAT Aerospace. A $10 Mn Series A is an early-stage cheque for a fund better known for later bets. Vamsi Duvvuri, who runs Dharana Capital, said older video tools were not built for the volume enterprises now need.
| Round | Date | Amount | Lead investor |
|---|---|---|---|
| Seed | April 2024 | $1.4 Mn | f7 Ventures |
| Series A | October 2026 | $10 Mn | Dharana Capital |
| Total raised | To date | $12 Mn | n/a |
How the Agentic Video Platform Works
At its core, Clueso builds AI agents that learn a company’s products, brand and processes, then makes video from that knowledge. Its computer agents open real software, run through a workflow and capture the footage themselves.
The platform then writes the script, adds a voiceover, motion graphics and captions, and edits the video. A browser-based editor lets people make finer changes by hand.
When a product or process changes, Clueso can rerun the workflow and refresh the video on its own. Teams can also set brand rules for voice, visuals and music, so agents and people stay on style.
The platform also reaches into other company systems. A built-in integration lets AI assistants such as Claude and ChatGPT create and edit videos directly.
The longer-term goal is for agents to handle more production work, leaving people to make the creative calls.
Which Teams Use Clueso
Most customers start with one team, then add others as word spreads. Over time, Clueso becomes the central place a company makes video.
At Atlassian, the customer learning team uses Clueso to turn rough recordings into polished, on-brand videos. That cuts the work of making and updating them, the team said. Atlassian also called it a partner that turns feedback into shipped features.
Zendesk uses Clueso for both staff training and customer education. Its team said production time has fallen while video output has grown.
Here is the logic. Video is costly and slow to make, and it dates fast as products change. The agents aim to keep that video current as a business moves.
IIT Madras Founders and a Bengaluru Lead Investor
Three IIT Madras alumni, Akash Anand, Prajwal Prakash and Neel Balar, founded Clueso in June 2023. The startup joined Y Combinator’s 2023 batch and raised a $1.4 Mn seed the next year, led by f7 Ventures.
The company runs from Bengaluru and San Francisco, and sells to global enterprises. Much AI video has aimed at consumers, but Clueso builds only for business use. That funding will go to enterprise sales and stronger agents.
For Dharana Capital, the deal is a bet on Indian founders building for a global market. The round also shows where Indian growth capital is looking now. A home fund wrote an early cheque into a startup most of its rivals chase later.
What this means for you: If you are an Indian founder building a global AI SaaS product, an India-focused growth fund just backed one at the Series A stage. Watch Dharana Capital’s next few deals to see whether cross-border AI startups now have an earlier funding option at home.
StartupFeed Insight
Most of this round came from investors who were already in, which cuts two ways. It signals conviction, but it also means few new outside names. The more interesting signal is who led. Dharana Capital usually writes later, growth-stage cheques, so a $10 Mn Series A marks a reach into earlier deals. With names like Atlassian and Zendesk already on board, Clueso should be able to raise a larger round within 12 to 18 months. Expect more India-based funds to test earlier AI SaaS bets through 2027.
By Saraswati Chaubey, Writer
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